
L'aversion à la perte

Loss aversion helps produce inertia, meaning a strong desire to stick with your current holdings.
Richard H. Thaler • Nudge: The Final Edition
Desire for gain versus avoidance of loss.
L'aversion à la perte
Loss aversion helps produce inertia, meaning a strong desire to stick with your current holdings.
Desire for gain versus avoidance of loss.