Know no
37signals.com
Know no
“Focus is a matter of deciding what things you’re not going to do.”
work.But the more you say no to the things that don’t matter, the more you can say yes to the things that do. This will let you live and enjoy your life—the life that you want.
“Deciding what not to do is as important as deciding what to do,” Jobs explained.
3. Say no. Whether you say “later” or “never,” the point is to say “not now” to anything else you could do until your most important work is done.