kill the metrics in your head


Some people have told me I’m not doing enough—that I should publish more, react to breaking news, tweet every day, start a podcast. But to what end? More subscribers but less pride in my work? Host a podcast but constantly cringe because it’s not really me?
I don’t know if you’ve noticed this, but there seems to be an assumption now that if you don’... See more
I don’t know if you’ve noticed this, but there seems to be an assumption now that if you don’... See more
“Time Well Spent” is a better metric for content than popularity (likes, clicks, or views). But the internet doesn’t reward that - nearly every content platform today is optimized for popularity, not value, and this has led us astray, promoting fear based, viral content instead of things that are worth our time.