Saved by Alex Dobrenko and
To blog you need to move. You need to sail in the Zeitgeist Sea to where the memefish are biting, find the there there, and capture things while they still have thingness. You need to have been there, done that, and tell tall tales about it. You need to play ironic, Quixotic hero, tilting at windmills (premium mediocre dragons).But you also need to... See more
Venkatesh Rao • Boat Stories
A blog is the ideal machine for turning flow into stock: One little blog post is nothing on its own, but publish a thousand blog posts over a decade, and it turns into your life’s work.
Austin Kleon • Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered (Austin Kleon)
An individual starting a blog might seek a true balance of all six factors but concentrate on writing highly shareable content and building a heroic personal brand that leads to fanatic supporters and business benefits.
Mark Schaefer • The Content Code: Six essential strategies to ignite your content, your marketing, and your business
A blog post is a search query. You write to find your tribe; you write so they will know what kind of fascinating things they should route to your inbox. If you follow common wisdom, you will cut exactly the things that will help you find these people.
Henrik Karlsson • A Blog Post Is a Very Long and Complex Search Query to Find Fascinating People and Make Them Route Interesting Stuff to Your Inbox
If you are a company with the resources to build and scale your website into an industry publication, you should start a blog. And if you are a solopreneur who wants to “own” a category or niche by creating a directory of knowledge, you should start a blog. But if you don’t fit within either of these two categories, then blogging is not your best p
... See more