JP Castlin’s Post
strategy is often set by one group of people, but needs to be recalled by another. Strategy is memory. The problem is memory is fickle (our brains rewrite our memories to situate the present in the past), memory is subjective (the Rashoman Effect), and memory is held by people.
When careers and job tenures were longer this worked. An organization’s... See more
When careers and job tenures were longer this worked. An organization’s... See more
Tom Critchlow • LF05 - Strategy is Memory
The “art of strategy” is not decision making—that discipline assumes that you have been handed a list of possible actions from among which to choose. The art of strategy is not finding your one true goal and passionately pursuing it with all your heart and soul in everything you do—that is a type of mental illness called monomania. The art of
... See moreRichard Rumelt • The Crux: How Leaders Become Strategists
other words, strategy is not a discrete analytical event—something decided, say, in a meeting of top managers based on the best numbers and analysis available at the time. Rather, it is a continuous, diverse, and unruly process.