JOKR and Personalized Instant Commerce

Jow's founding team doesn't come from the food/ retailer industry, but from the media world. Jow is an app that has impressive engagement metrics: it is not used just once a week to constitute a grocery basket, but every day: when you place your order, then when you're looking up for the recipe of the day to cook. And since 30% of users do their sh... See more

But what about categories beyond food? Do customers care about speed when it comes to clothes, convenience items, homeware, or beauty? And how will a courier entrant be positioned to “win” in this new model?