A Primer on NFTs

I think a lot of the incentive to participate in NFT marketplaces is the idea that you can support the creators whose work you admire. And that's no different from Web 2.0, but there's a much stronger incentive to do so because you actually own something, and you can benefit potentially from the resale of that ownership value

The ownership economy. Central to the idea of NFTs and cryptocurrencies is the ownership economy where those who participate in the system also hold an ownership or financial stake in it. In this economy, the platforms are built, operated, and owned by their users, who are even more incentivized to make sure the system keeps running and has the adv... See more

Traditionally creators have monetized either through displaying ads or renting out access to content behind a paywall. NFTs create an entirely new paradigm where superfans can support an artist directly in return for ownership over a piece of their content. NFTs allow the producers of content to capture a higher percentage of the total willingness ... See more