It's the economy, stupid
Would Al Gore have become the forty-third president of the United States of America rather than George W. Bush if Palm Beach County’s voters had been given a single-page ballot card designed like those in all of the other Florida counties when they went to the polls on 7 November 2000? Possibly. And would history have been different if Al Gore had ... See more
Alice Rawsthorn • Hello World: Where Design Meets Life
The key to George W. Bush’s electoral success was the segmentation strategies carried out by GOP guru Karl Rove, a direct marketer by trade.
Ray Velez • Converge: Transforming Business at the Intersection of Marketing and Technology
Travis Carter and his colleagues at the University of Chicago decided to see whether a brief exposure to the American flag would have any effect on voting attitudes and intentions, even if no attention was drawn to that potent national symbol.
Dr. David Lewis • The Brain Sell: How the new mind sciences and the persuasion industry are reading our thoughts, influencing our emotions, and stimulating us to shop
Candidates and parties want to win. If voters become informed about the complexities of serious issues that is only a by-product, and one that is rarely achieved.
James S. Fishkin • Democracy When the People Are Thinking: Revitalizing Our Politics Through Public Deliberation
Linda Parker ("Online communities editor", for the Cincinati Post) - "It used to read, 'Be a Citizen Journalist' and no one ever clicked on it, then we said, "Tell us your story" and still nothing. For some reason, 'Get Published' were the magic words."