INVERSION OF VALUE OF PHYSICAL TO VALUE OF MENTAL CONTENT OF PRODUCTS AND SERVICES
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INVERSION OF VALUE OF PHYSICAL TO VALUE OF MENTAL CONTENT OF PRODUCTS AND SERVICES
In the industrial world, the main unit of input was man-hours. In post-industrial work, the main unit of input is concentration.
Dror Poleg • Slack and the Imaginary Economy.
Value is a measure of the benefit to the customer. Communicate benefits, not features. Take each feature and ask yourself this: What does the customer achieve because of this feature? If you are still unsure about how to phrase your product's benefits, probe your customers about their pain points and how your product would solve them. Ideally, you
... See moreGeorg Tacke • Monetizing Innovation: How Smart Companies Design the Product Around the Price
Technology has gradually shifted from the material to the abstract—from physical goods to information. This, too, is democratizing in its way: we can’t all access or shape steel, but we can spout and relay facts and opinions. Just as significantly, it means that revolutions are increasingly mental, reshaping our relationship to space...
David Phelps • When Multiplayer Went Mainstream
The objective value of the product or other measures of value, such as the Marxian theory that value is defined by the human labor time invested, do not matter intrinsically. They matter only to the degree that the customer thinks they matter and is willing to a pay a price in return.
Hermann Simon • Confessions of the Pricing Man: How Price Affects Everything
For most of history, humanity’s challenge was how to acquire scarce information. There was hardly any good information to be found anywhere. It was locked up in difficult-to-reproduce manuscripts or stuck in the heads of scholars. Access to information was limited, but that wasn’t a problem for most people. Their lives and livelihoods didn’t requir
... See moreTiago Forte • Building a Second Brain: A Proven Method to Organise Your Digital Life and Unlock Your Creative Potential
New cultural thinking isn’t like that. It says that we confer value on things. We create the value in things. It’s the act of conferring that makes things valuable.
John Brockman • Culture: Leading Scientists Explore Civilizations, Art, Networks, Reputation, and the Online Revolution (Best of Edge Series)
"To realize value, bottom-line value, technology is necessary but not sufficient.