Introducing the Foundation Sprint: From the creators of the Design Sprint

The title of the approach. A one-sentence summary of why it’s a good idea. Try to reference the problem you’re solving for customers and your differentiation—those two together should make a knockout sales pitch.

An important part of this exercise is rephrasing assumptions and obstacles into questions.

In the morning, we completed our Start at the End exercises. Choosing the goal (“More patients enrolled in clinical trials”) was easy. We turned our attention to identifying the big sprint questions.

GET READY Check out our interactive guide You can use the guide as a virtual whiteboard to run your Foundation Sprint. You’ll find it on theclickbook.com. Start with the Decider Get the real boss in the room so decisions stick. Once the Decider signs up, he or she can pave the way for assembling the rest of the team and clearing the schedule. (p. 3

The sprint gives our startups a superpower: They can fast-forward into the future to see their finished product and customer reactions, before making any expensive commitments.