Introducing: Antimemetics (my new book!)

Since 2016 I have been exploring this idea and have made many attempts to explain it in different essays. None of these attempts have fully captured it, but I think the idea is so important and so explains certain features of our world that I keep trying again and again. In this piece I want to briefly outline how I arrived at this idea and develop... See more

Successful cultures are those that excel in reproducing their memes, irrespective of the costs and benefits to their human hosts. Most scholars in the humanities disdain memetics, seeing it as an amateurish attempt to explain cultural processes with crude biological analogies. But many of these same scholars adhere to memetics’ twin sister – postmo

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