updated 1y ago
Inside the Rise of Emily Weiss's Glossier
- The company personifies this era.And this was more or less [Weiss’] first real job, opening Into the Gloss and starting in Glossier, and then it became this, literally, billion dollar company, which is remarkable.
from After the Gloss: What’s Next for Emily Weiss
Diego Segura added
- I don’t believe I forwarded her any applications, because from what I remember we got, like, two. But I never forgot that email. Emily was so successful in her early years of entrepreneurship because she wasn’t afraid to ask —whether she was wrangling a celebrity for Into the Gloss’s most popular feature, Top Shelf, or convincing advertisers like L... See more
from After the Gloss: What’s Next for Emily Weiss
Diego Segura added
- Aesthetically, it was clean and crisp, but also felt fun. It ran in parallel to the rise of Instagram, and it photographed really well. And then they had the backing of Into the Gloss, which they crowdsourced ideas from. And built-in fans, since there was a culty excitement about the site and the people who worked there.
from After the Gloss: What’s Next for Emily Weiss
Diego Segura added