Saved by Packy McCormick
Inside Anduril’s Comms Strategy: 10 Rules for Mission-Driven Founders
it over time. The ideal is to unite confidence with kindness. Be aggressive. Have courage. Speak your truth. But also be respectful and cordial. Just imagine that you’re an investor. What would you be looking for? You’d want to back a founder who is: Relentless
Ryan Breslow • Fundraising
This is why Pirate Wires exists. Incredible, insightful piece from @lulumeservey this morning on Anduril’s comms strategy in a uniquely hostile press environment. A must read for every founder in the industry. https://t.co/D89iEusmRC
Reputation is Everything: Why Smart Founders Invest in Public Relations: Great startups don’t just sell products—they sell trust
amazon.com
When companies refer to “PR,” they often mean the function that drives buzz for the business by getting headlines. Many founders assume that hiring a public relations firm (or an on-staff PR lead) will quickly get them regular, glowing write-ups in The New York Times and The Wall Street Journal, which they can then share with their target audiences... See more
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