#influencers #pfw #influencermarketing #celebritymarketing #socialmedia… | Laurent François
Laurent Françoislinkedin.com
#influencers #pfw #influencermarketing #celebritymarketing #socialmedia… | Laurent François
More recently, we are witnessing that curators are overtaking influencers as the core vehicle of capturing the cultural mood and starting trends.
Desirability of something is today decoupled from its price, and its access is decoupled from wealth. Instead, it’s coupled with social capital, environmental creds, cultural savviness, a story, belonging, and its transformative potential to make us better humans.
photos of an influencer on vacation or playing with her children. While it can be understandably difficult for influencers to muster the same enthusiasm, personal touch, and audience outreach with sponsored and organic content, the degree to which influencers were successful at it correlated directly with their value in the marketplace. By further
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