Influence Is Your Superpower: How to Get What You What Without Compromising Who You Are

Gator can make decisions without input from the Judge, but the Judge can’t make decisions without input from the Gator. This asymmetry is one of the keys to influence.

directing attention through a process called framing. Both directly and indirectly, he tells you what to look for, influencing what you see—and what you miss. Framing

When you finish your turn in the spotlight, take a moment to thank the audience before you leave.

well-chosen frame can determine what’s relevant, what’s important, or what’s good.

One easy place to begin influencing people to do something is to help them remember to do it. The

Grant’s research shows that the least successful people are also likely to be givers.

understanding, predicting, or influencing other people’s behavior should start with their Gator’s snap judgments. Always.

This is why some people will say no when it seems to make no sense. Or before they’ve even been willing to listen to your great idea. Their Gator is tipping the scales.

By considering the questions about how they’d implement their intentions, voters formed a plan and identified a cue that would serve as a Gator brain alarm clock on election day.