Why Creator Tokens Will Precede Community Tokens - a16z crypto

We are likely entering a 2-4 year period where founders — Web3 founders in particular — will overshoot in their reliance on token incentives to drive their communities. Like Charlie Munger, they are right, but not fully right. We will learn a lot from their experiments and mistakes, but if you want your project to succeed, don’t forget the heart.

The Creator Economy - is starting its transition to the Community Economy. The Community Economy – enabled by cryptonetworks and social tokens – incentivizes early followers to use their underutilized skills and assets to support a community or individual. A quick thread 👇🏻

Community tokens > Social tokens. For the past couple years, social tokens were a hot topic when discussing the future of crypto-native consumer apps. The thought went, “wouldn’t it be cool if you could invest in people the same way you can invest in stocks?” Bitclout’s initial traction was a sign that there’s demand for this type of product. But s... See more

The communities could distribute governance tokens to the holders of character NFTs, which in turn can be used to vote on key creative decisions. Such collaborative relationships between creator and community are already happening and will only increase as participants explore the possibilities, both creative (including governance) and financial.