what purists miss in their devotion to the collective is that all communities start with an individual creator. After all, the yield farming token YFI is the brainchild of Andre Cronje, the founder of Yearn Finance; FWB was hatched by Cooper Turley, who leads crypto strategy at Audius, and Brud CEO Trevor McFedries, the co-creator behind the digita... See more
While their forms and functions vary, the common ethos behind social tokens is that they align participants behind a collective mission through participation or ownership.
I believe community tokens should start small, with one or a few founding creators, similar to the way a magnetic founder rallies users around his or her company’s mission. Projects often expand and scale, but you need singular focus and cohesion early on. This is why I argue that the gateway to community tokens is the individual, not the community... See more