In the Next Era of Social, Build Rituals, Not Habits

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The Next Social Era is Here: Why Now Is the Time for Social Products Again

here are 3 things I am focused on to break out of the sea of sameness: ➡️ Focus on connections over virality I used to care of impressions, now I care about downstream metrics likePlatforms reward copy+paste guru content and divisive takes. I'll take smaller impressions for deeper impact. ➡️ Use the T-H-I-S content plan Teach them. Help them. Inspi... See more

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The Hidden Powers of Everyday Ritual

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