In Search of New Software Cultures
As technology advances, software will increasingly be chosen not just for how well it addresses its use case, but how it conveys its personality, similar to how we choose our clothes. We’re already beginning to see this shift. In highly individualized spheres like note-taking tools and consumer crypto, software is often chosen based on identity.... See more
Andreessen Horowitz (AZ) • Why We Crave Software With Style Over "Branding"
I used to be much more of a technological determinist, where I believed that the course of history would play out according to what was technologically possible, and that technology shapes our world in a strong way. I've come to appreciate that culture actually plays such a large role in shaping our world. The ways in which people decide to use... See more
The Old is Dying
Media are the hardware of society—the hardware has evolved from expressing ideas to centering on identities. The software—our culture—has followed suit. Identity politics mirrors the development of media, reflecting its cultural consequences.