Improving Community Distribution

airdrops are cool - we love the "free" $, but bootstrapping a community around a token drop does little more than gather a community of speculators, rather than actual users. 1) do token holders care about the community? 2) what utility is associated with holding the token?

Distributing tokens to users through airdrops and ongoing liquidity incentives: Airdrops distribute tokens to users based on their past actions. They may be high-value users of other protocols or have previously used the present protocol — however, this approach rewards past behavior over future commitment. There is no assurance that these pe

... See more

2. New token distributions designs are boosting user loyalty In theory, when users become owners and are (literally) invested, they should become more highly engaged and retained. Today, the reality is mixed.