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There are many “best practices” for “building a brand” on social media. Ignore them. You don’t have to post everyday or follow strict brand guidelines. Find your own style and go at your own pace. Allow your voice and aesthetic to change as you grow and evolve.
James McCrae • Being an artist in the age of algorithms
Personal branding is not a onetime event. You change, the work landscape changes. Everything around you changes. Your brand must evolve to remain relevant.
William Arruda • Digital You: Real Personal Branding in the Virtual Age
BRANDS INVITE THE RECOGNITION THAT GREAT THINGS ARE USUALLY NOT DONE BY INDIVIDUALS ACTING IN HEROIC ISOLATION. AT SOME POINT EVERY GOOD IDEA, EVERY IMPORTANT INSIGHT, SHOULD GO THROUGH THE PROCESS OF BECOMING A BRAND. BECAUSE THIS JUST MEANS IT WOULD WIDEN ITS POWER IN THE WORLD AND OTHER PEOPLE CAN JOIN IN. THE WORLD IS IN GREAT NEED OF BETTER BR
... See moreAnne Miltenburg • Brand the Change: The Branding Guide for social entrepreneurs, disruptors, not-for-profits and corporate troublemakers
