
If You're Young, Start This New Type Of Business - Dan Koe


- You Are the Niche – Instead of forcing yourself into a predefined niche, build your brand around your unique experiences, skills, and evolving interests. Your identity and perspective naturally attract like-minded people.
- Authenticity Drives Audience Growth – Focus on sharing insights from your journey, solving problems you've faced, and documenti
Don't Find A Niche. Become The Niche.

Your business exists in the context of a marketplace, but also in the context of your lived experience.
Defaulting to the norms of your industry will shape your business to be similar to the rest, where the best entrepreneurs zero-in on their self expression. Do you have an eye for good design? Inject design into a tasteless industry. Do you have a ... See more
Defaulting to the norms of your industry will shape your business to be similar to the rest, where the best entrepreneurs zero-in on their self expression. Do you have an eye for good design? Inject design into a tasteless industry. Do you have a ... See more
Sari Az • Check your Pulse #49
It’s the community that leads you to the problem, which leads you to the product, which leads you to your business. Once you’ve found community-you fit, start contributing with the intention of becoming a pillar in that community. Pick the right problem (it’s probably one you have), and confirm that others have it. Then confirm you have business-yo... See more