"Good design is a renaissance attitude that combines technology, cognitive science, human need, and beauty to produce something that the world didn't know it was missing." –– Paola Antonelli

Design is not style. It’s not about giving shape to the shell and not giving a damn about the guts. Good design is a renaissance attitude that combines technology, cognitive science, human need, and beauty to produce something that the world didn’t know it was missing.

-Virginia Postrel, The Substance of Style: How the Rise of Aesthetic Value is Rem

... See more

the challenge. What is good? What is interesting? That part of the work is taste. “Taste is what enables designers to navigate the vast sea of possibilities that technology and global connectivity afford, and to then select and combine these elements in ways that, ideally, result in interesting, unique work

Good design is actually a lot harder to notice than poor design, in part because good designs fit our needs so well that the design is invisible