How Zapier Grows: Automating Growth
Given the nature of subscription’s recurring revenue business model, it’s no surprise that the fastest-growing companies are the ones that are most successful at growing revenues from existing customers. Upselling is critical not only to increasing revenue, but also to customer retention, because the more value your customers get from your services
... See moreTien Tzuo • Subscribed: Why the Subscription Model Will Be Your Company's Future - and What to Do About It
Businesses with complex sales models succeed if they achieve 50% to 100% year-over-year growth over the course of a decade. This will seem slow to any entrepreneur dreaming of viral growth. You might expect revenue to increase 10x as soon as customers learn about an obviously superior product, but that almost never happens. Good enterprise sales st
... See morePeter Thiel, Blake Masters • Zero to One
