How To Write Great Copy
One of the most popular Link in Bio interviews is with Arin Delaney and Madison Palasini, the copywriting duo behind FONZIE. When I asked them about campaign copy, they told me, “We think of those big, juicy taglines as punchlines. It’s very similar to joke writing. A meandering story suddenly becomes crystal clear when you hear that final line. Sa... See more
Rachel Karten • Great Campaigns Start With Great Copy
What do I want someone to do as a result of reading, watching, or listening to what I’ve created? With that in mind, sales copy can be a tweet. It can be an article. It could be a content video. It could be a Facebook Live video. It can be a meme. It can be anything you put in front of a targeted prospect.
Jim Edwards • Copywriting Secrets: How Everyone Can Use The Power Of Words To Get More Clicks, Sales and Profits . . . No Matter What You Sell Or Who You Sell It To!
When you’re writing your copy (for whatever product you’re selling), that means simply finding out what the people in your market are looking for - and simply reiterating that yes, your product is EXACTLY that.
In other words, confidently knowing they’re looking to buy - and they just need to know that you "get" their particular problems, and have a
“The preparation for becoming a great copywriter is a lifestyle,” said direct marketer Joe Sugarman. “It’s a hunger for knowledge, a curiosity and desire to participate in life that is broad-based and passionate.”
Eddie Shleyner • Very Good Copy: 207 Micro-Lessons on Thinking and Writing Like a Copywriter
Crypto Copywriting Secrets - How to Create Profitable Sales Letters Fast - Even if You Can't Write Your Way Out of a Paper Bag Now
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