How to Win Friends and Influence People

In his classic book How to Win Friends and Influence People, Carnegie repeatedly urged readers to avoid direct confrontations. Instead he advised people to “begin in a friendly way,” to “smile,” to “be a good listener,” and to “never say ‘you’re wrong.’ ” The persuader’s goal should be to convey respect, warmth, and an openness to dialogue before s

Remember, we all crave appreciation and recognition, and will do almost anything to get it. But nobody wants insincerity. Nobody wants flattery. Let me repeat: The principles taught in this book will work only when they come from the heart. I am not advocating a bag of tricks. I am talking about a new way of life.

“Put people to work. It’s even more effective than money.” “Challenge your people to explore, to learn, and to get comfortable with uncertainty.” “Find ways to help others on the path find firm footing.” “Help others write rules that allow them to achieve their goals.” “Treat the others the way you’d want to be treated.” “Don’t criticize for fun. D

RULE 13 Show a genuine interest in other people. All the effort in the world won’t matter if you’re not inspired. —Chuck Palahniuk Fear not those who argue but those who dodge.