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How to Measure Anything: Finding the Value of Intangibles in Business
Revisit Drucker—WHAT GETS MEASURED GETS MANAGED Measure compulsively, for as Peter Drucker stated, What gets measured gets managed. Useful metrics to track, besides the usual operational stats, include CPO (“Cost-Per-Order,” which includes advertising, fulfillment and expected returns, chargebacks, and bad debt), ad allowable (the maximum you can s
... See moreTimothy Ferriss • The 4-Hour Workweek, Expanded and Updated: Expanded and Updated, With Over 100 New Pages of Cutting-Edge Content.
Measurement: Measurement drives the process. It is the anchor of reality. Effective measurement combines both lead and lag indicators that provide comprehensive feedback necessary for informed decision making.
Brian P. Moran, Michael Lennington • The 12 Week Year: Get More Done in 12 Weeks than Others Do in 12 Months
Knowing what to measure and how to measure it makes a complicated world much less so.
Stephen J. Dubner • Freakonomics
Knowing what to measure, and how to measure it, can make a complicated world less so. There is nothing like the
Steven D. Levitt • Think Like a Freak
“Bayesian methods,” contrasts it with other methods, and applies it to some interesting and common measurement problems (Chapter 10).
Douglas W. Hubbard • How to Measure Anything
Part I: The Measurement Solution Exists.