How to Differentiate Your Ideas: The XY Premise Pitch
You must immerse yourself in the concept car version of the universe where your 1-of-1 vision clicks in an everyday way, and then express how that vision credibly relates to people’s actual lives.
Yancey Strickler • When Your Purpose Is 1-of-1
Let me show you the four levels that separate content creators from category leaders:
Level 1: The Knowledge Trap
You're creating solid content—guides, posts, tutorials. But here's the uncomfortable truth: AI can now generate this content in seconds. Knowledge sharing alone won't set you apart
Level 2: The Experience Edge
This is where differentiatio... See more
Level 1: The Knowledge Trap
You're creating solid content—guides, posts, tutorials. But here's the uncomfortable truth: AI can now generate this content in seconds. Knowledge sharing alone won't set you apart
Level 2: The Experience Edge
This is where differentiatio... See more
Max Bernstein • How to Build the Frameworks That Shape Industries
