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How To Create A Go-To-Market Strategy In 2023
Positioning and messaging Frame the go-to-market story narrative/shape categories Create key product-centric content Collaborate on appropriate marketing activities and demand generation
Martina Lauchengco • Loved: How to Rethink Marketing for Tech Products (Silicon Valley Product Group)
In this session learn the tactical components of a great GTM plan. In particular, we'll cover the critical elements of a marketing and sales cycle. Learn the basics of of inbound marketing, outbound marketing, sales funnel design and optimization, and lastly, the importance of customer engagement and validation.
Michael Skok • Harvard i-lab | Startup Secrets: Go to Market Part II - Tactics
Here's my full marketing strategy my team is implementing for 2023
bookmark this and copy it into your business
Tech stack links below 👇 https://t.co/F7prQOMD5Y