Saved by Tomas Reneboldi
How the Best Products Remove Guilt
To turn to consumer, I think of consumer as the inverse formula:
- Take something we really enjoy doing, but feel guilty about.
- And make us not feel so guilty about it!
Rex Woodbury • How the Best Products Remove Guilt
This is a pretty interesting formula:
- Take something that people know they should do, but don’t like doing.
- And turn it into something they like doing.