How Structure Transforms Our Ideas — what works

Structure turns thoughts into ideas. Whether we call it an outline or a story or a position or an argument, whether it’s formal or informal, time-tested or novel, constructed or intuited, structure is often a key component of clear communication. It helps our ideas spread and sustain.

A final thought: applying structure is risky .

Or at least, it feels risky. That's because structure reveals your project, your agenda. Structure is the organizational schema of theory. When you build a structure for your work, you're implying a theory of the thing you're narrating. You build an argument or dismantle one. You connect the dots or di... See more