How Structure Transforms Our Ideas — what works

A final thought: applying structure is risky .

Or at least, it feels risky. That's because structure reveals your project, your agenda. Structure is the organizational schema of theory. When you build a structure for your work, you're implying a theory of the thing you're narrating. You build an argument or dismantle one. You connect the dots or di... See more

Structure turns thoughts into ideas. Whether we call it an outline or a story or a position or an argument, whether it’s formal or informal, time-tested or novel, constructed or intuited, structure is often a key component of clear communication. It helps our ideas spread and sustain.