How Nintendo became ‘the Disney of gaming’ through ruthless consistency of brand
Dani Gibsonthedrum.com
How Nintendo became ‘the Disney of gaming’ through ruthless consistency of brand
Look at Nintendo, they’ve created their own world with their own characters. Not just like, “Oh, I’ve got to create characters.” No, it’s a culture, it’s a world, it’s a flavor, it’s a brand, it feels unique, something unique and fun, or interesting, and so it is. This is a very big topic to talk about. But I’m trying to distill it down as much as
... See moreCirque du Soleil, Southwest Airlines, Curves, Under Armour, Tesla, and the Nintendo Wii are all clear blue ocean plays. They were new, wildly different from anything else in their industry, and as a result grew rapidly. They were just so inherently exciting and fresh. They broke new ground and then owned it, in some cases for decades before the com
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