How much money will you make as a Key Person of Influence?

Here are places where you will reliably find opportunities to increase your value and stand out against your competition. Expertise: Study your industry, learn from your competitors. Productivity: What and how much you get done. Efficiency: How you get done what you get done. Multiplication: Getting things done by means other than manual labor. Inf

Make the same change to your email signature, your business cards, and any other biographical information you present to the public. Start referring to yourself as an investor in your conversations.

KPI will ooze credibility. They will tell you about their insights, their thought leadership and the publications they are featured in. They will talk about their case studies and success stories; within seconds you know they are a legitimate professional in their field.

As I will explain to you in a moment, the whole game of increasing your profitability and earning potential as a writer (or solopreneur) is about exiting business models where you “react” to a client’s requests—and leveraging business models where you educate the client on what they need and why.

I hope you will join me and thousands of others who are willing to do the hard work of expertise so that others — the ones who benefit directly — will collectively acknowledge your expertise, individually or as a firm. (That’s effectiveness.) And if you are solving those problems keeping them up at night, they’ll have no problem paying you comforta

One of the key differences between Key People of Influence and everyone else that KPIs don’t go out looking for clients, they go looking for partnerships.