Think of Memes as any ideas that are passed between lots of people. For example, a language, scientific theory, or religious belief are all memes. Memes have to be actively replicated to survive (i.e. spoken or written and distributed). A Rational Meme is a Good Explanation that relies on the recipient's critical faculties to cause itself to be... See more

• Memes are units of cultural imitation


• We absorb memes that seem to work and fit with our prior memes


• When we absorb a meme, it gets expressed in our behavior


• When we express a meme, other people see it and might copy it


• Memes evolve through mutation and natural selection just like genes do


• People resist memes that don’t fit into their existing network

... See more

Memes are essentially just patterns we imitate to achieve some desired effect. For example, in fifth grade I learned to play guitar because I thought it would make me cool. In college I smoked clove cigarettes and conspicuously read Heidegger. Today I write blog posts about business strategy and wear a recreational continuous glucose monitor.