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Once you have cultural values that work for you, start to communicate them publicly. Many people fear that communicating these values will alienate people from looking further into their company. This is exactly correct. Clearly defining your cultural values allows most folks to say, “This isn’t for me,” and a select few to say, “THIS IS EXACTLY TH... See more

Providing real human value isn't a benchmark for business success. Instead, success is defined by speed, scale, and growth. This is deeply rooted in our culture of technology. It's easy to become swept along without realizing how far we have strayed from our original direction.

Virtue comes from what individuals and brands actually [appear to] do with their proximity to capital, not their effort to conceal it.

Your business exists in the context of a marketplace, but also in the context of your lived experience.

Defaulting to the norms of your industry will shape your business to be similar to the rest, where the best entrepreneurs zero-in on their self expression. Do you have an eye for good design? Inject design into a tasteless industry. Do you have a ... See more