How I Got My Job: Launching a Hot Chile Crisp Brand Online
It's a digital age QVC but with the added FOMO that the other thousand viewers could buy out the stock before you get there. Driven by a fear of counterfeit goods and a demand for experiential retail, viewers love the instant gratification of seeing the product in action then immediately buying it. The backdrop to the buying frenzy is a holistic e-... See more
Substack • Livestreaming monetisation models
Yes, we started by making delicious, tiny spoonfuls of heaven, and we still do. But our real mission and vision is to have a massive impact on how the world looks at employment, business, and what we deserve as consumers. We just happen to do it by making gelato.
Bernadette Jiwa • Story Driven: You don't need to compete when you know who you are
I needed the money. Who didn’t need money? And plenty of people far duller than me were cashing in on beauty tutorials. Starting a regimen was one of the last remaining ways to make good money, to be your own boss—to help people, to share what I knew with the world. And I knew far more than most skin-care influencers—though influencer was not yet a
... See moreAlex McElroy • The Atmospherians: A Novel
I don’t believe I forwarded her any applications, because from what I remember we got, like, two. But I never forgot that email. Emily was so successful in her early years of entrepreneurship because she wasn’t afraid to ask —whether she was wrangling a celebrity for Into the Gloss’s most popular feature, Top Shelf, or convincing advertisers like L... See more
After the Gloss: What’s Next for Emily Weiss
Hunger, apparently, is the best sauce.