Community breeds growth

The most unexpected outcome was how Notes fostered genuine connections with other writers, which in turn led to more organic mentions, recommendations, and growth. This created a beautiful flywheel effect that continued driving subscriber growth even on days when my Notes didn't perform exceptionally well.

Core Strategy #2: Notes

Newsletters build trust. Notes build visibility.

Think of Notes as your organic marketing channel inside Substack. They introduce you to new readers, keep you top-of-mind, and drive your growth.

Why It Matters:

• Notes are discovery-focused—they help people find you.


• The Substack algorithm amplifies Notes, but not newsletters.


• Low

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Note #5

We’re currently riding the Substack wave. Think Facebook circa 2007 or Bitcoin in 2012.

If you’re already here writing, you’re ahead of the curve...

Tell us what you write about and share a link to your best post ✍️

Only 7 months ago, I was at Zero subscribers. Things can happen quickly.

Let’s grow connections and community so we build a... See more