Saved by Keely Adler
How Gen Z Women Athletes Are Writing Their Own Storylines
Black teenage girls are the invisible tastemakers creating and popularizing some of the biggest trends simply by being their authentic selves. It’s the everyday Black girl, without a platform or the machine of capitalism behind her, who exudes cool without having to try.
Vox • Black teen girls are the curators of culture
“[Being a creator] is something that anybody can do, and they’re watching everyday people start creating content and a massive following and make pretty sizable income — and then get that star power,” Stevens said.
Teen creators jumpstart careers by selling clothes online and getting brand sponsorships
Why Big-Name Athletes Are Launching Newsletters
Social media has become stale and brand-safe, stifling athletes' authenticity. Some are looking for new ways to regain control of their narratives and grow their media empires.
DANIEL-YAW MILLER
MAR 13
