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How Entrepreneurs Can Build Product-Led Communities
In order to build a community, you need a couple of things. First, you need a loose connection of people who are actively looking for a home. It’s useful to understand who that community is, where that community hangs out, what’s currently missing, and what they are looking to get through community membership.
Andy Budd • The Growth Equation: How Early Stage Startups Can Build a Powerful Engine for Growth
The work of building a great community goes much farther beyond simply moderating a Slack group. A great community needs regular events and meetups. They need ways for leaders to step up and invent their own traditions, create their own events, and run their own sub-groups. Leading a community requires making it easy for members to become... See more
Linus Lee • The future of community: a future for communities | thesephist.com
Increasingly, building a successful startup involves not only building a product that people can’t get enough of, but also building an engaged, loyal community around that product.
The people who interact with your product generally fall into one of four buckets: Customers/users buy and/or use your product. Evangelists tell everyone they know to buy... See more
The people who interact with your product generally fall into one of four buckets: Customers/users buy and/or use your product. Evangelists tell everyone they know to buy... See more