How changing the metaphors we use can change the way we think | Aeon Essays
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How changing the metaphors we use can change the way we think | Aeon Essays
Neuroscientists are building a powerful case that metaphor is far more important to human cognition than has ever been imagined. Many argue it’s the fundamental way that brains understand abstract concepts, such as love, joy, society and economy. It’s simply not possible to comprehend these ideas in any useful sense, then, without attaching them to
... See moreWill Storr • The Science of Storytelling: Why Stories Make Us Human and How to Tell Them Better
According to Will Storr in The Science of Storytelling: “Neuroscientists are building a powerful case that metaphor is far more important to human cognition than has ever been imagined. Many argue it’s the fundamental way that brains understand abstract concepts like love, joy, society, and economy. It’s simply not possible to comprehend these idea
... See moreMatthew Dicks • Stories Sell: Storyworthy Strategies to Grow Your Business and Brand
We have to be careful of the metaphors we use to make meaning, because metaphors are the language of spirit, and that’s how we operate in our fields of existence either to increase or decrease connectedness within creation.
Tyson Yunkaporta • Sand Talk: How Indigenous Thinking Can Save the World
For more than a decade now, I have been using Professor Tim Ingold’s term “thinking with ” rather than, say, thinking about something. I do not think about love. I think with Aphrodite. Communalising the activity taps that infinite font of richness that she both governs and is. Same for Hephaestus and Psyche and Eros and Hermes and all the rest of ... See more