Hooked: How to Build Habit-Forming Products

The Design of Everyday Things

Don Norman

amazon.com
Cover of The Design of Everyday Things

Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked

Adam Alter • 1 highlight

amazon.com
Cover of Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked

Game Thinking: Innovate smarter & drive deep engagement with design techniques from hit games

Amy Jo Kim

amazon.com
Cover of Game Thinking: Innovate smarter & drive deep engagement with design techniques from hit games

Zarrella's Hierarchy of Contagiousness: The Science, Design, and Engineering of Contagious Ideas

Dan Zarrella • 1 highlight

amazon.com
Cover of Zarrella's Hierarchy of Contagiousness: The Science, Design, and Engineering of Contagious Ideas

So Good They Can't Ignore You: Why Skills Trump Passion in the Quest for Work You Love

Cal Newport • 1 highlight

amazon.com
Cover of So Good They Can't Ignore You: Why Skills Trump Passion in the Quest for Work You Love

This Is Marketing: You Can't Be Seen Until You Learn to See

Seth Godin • 2 highlights

amazon.com
Cover of This Is Marketing: You Can't Be Seen Until You Learn to See