Hooked: How to Build Habit-Forming Products

Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked

Adam Alter • 1 highlight

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Evil by Design: Interaction Design to Lead Us into Temptation

Chris Nodder

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Actionable Gamification: Beyond Points, Badges, and Leaderboards

Yu-kai Chou • 1 highlight

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The Embedded Entrepreneur: How to Build an Audience-Driven Business

Arvid Kahl • 1 highlight

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