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Hawthorne Effect - Wikipedia
The Hawthorne Effect The act of observing a thing changes that thing. When people know they’re being observed, they may be more motivated to complete the action. Or, knowing that you’re looking for usability problems, they may be more motivated to find problems whether or not they’re actually important.
Chris Goward • You Should Test That: Conversion Optimization for More Leads, Sales and Profit or The Art and Science of Optimized Marketing
Hawthorne Effect—Employees are more productive based on their belief that changes made to the environment will increase productivity. Pygmalion Effect—Students perform better or worse based on the expectations of their teacher. Placebo Effect—Patients experience treatment effects based on their belief that a treatment will work. Rosenthal Effect—Te
... See moreWilliam Lidwell, Kritina Holden, Jill Butler • Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design
observer effect, by which individuals under study modify their behavior because of their awareness of the study.
Michael W. Preis • 101 Things I Learned® in Business School (Second Edition)
“blind” tests, which help prevent the so-called Hawthorne effect: the tendency of study participants to modify their behavior, consciously or subconsciously, when they are aware that they are part of an experiment
Stefan H. Thomke • Experimentation Works: The Surprising Power of Business Experiments
Rohit • Our love of authenticity rises as all the world became a stage
Sarah Owen and added
The expectation effect refers to ways in which expectations affect perception and behavior. Generally, when people are aware of a probable or desired outcome, their perceptions and behavior are affected in some way. A few examples of this phenomenon include:1 Halo Effect—Employers rate the performance of certain employees more highly than others ba
... See moreWilliam Lidwell, Kritina Holden, Jill Butler • Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design
tracking not only employee productivity but also social interactions—“social physics,” as computer scientist Alex Pentland calls this new genre of sociometric data.
Tim Leberecht • The Business Romantic
juarry added
In a setting where activity provides a proxy for productivity, the introduction of tools like email (and, later, Slack) that make it possible to visibly signal your busyness with minimal effort inevitably led to more and more of the average knowledge worker’s day being dedicated to talking about work, as fast and frantically as possible, through in
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