Has the Internet Reached Peak Clickability?

Over the past ten years, media companies have responded to their loss of audience by creating “viral” editorial that performs well inside the platform’s engagement-at-all-costs ecosystem. Predictably, however, quality editorial – the context journalists create for a living – rarely qualifies as viral.

I think that this whole smartphone scrolling, content consuming, ubiquitous posting, Extremely Online thing is going to go the way of the Fedora, or the Marlboro smoked at cruising altitude in economy class. In the end it is all going to fade. This may not happen for a good number of years, but I truly believe it will happen. I think we’ll look bac... See more

800 page novels, 3.5 hour blockbuster movies, 4+ hour podcasts… Not to mention homesteading social media accounts with millions (and millions) of followers, slow food journaling version 2.4 promoting sourdough bread-making, old-school pickling and marmalade making — what’s going on?

Are we experiencing a new and evolved slow revolution? Is this the ... See more