We mistake our immediate perceptions for the world-as-it-is – but really, our conscious awareness is a moment-by-moment model, a constant process of re-appraisal and re-integration with the world as it presents itself to us. In this way, our internal model of the world, our consciousness, shapes the world in the same way and just as powerfully as

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Framing is decisive. At every moment, we live and operate and relate to the world from inside our framing of it, our mental model of it. Relating to the world as made up of ecosystems will result in very different outcomes than relating to the world as made up of individuals, of discrete things that can be treated distinctly.

“The major problems in the world are the result of the difference between how nature works and the way people think”

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Gregory Bateson

There is much disagreement between memetic tribes, but one thing they share is a penchant for constructing maps of reality, and convincing others that these maps show the world how it truly is. Often these maps become realities in themselves, and trap us in rigid, narrow ways of perceiving that keep us lost.