added by sari · updated 9mo ago
Google’s Top Search Result? Surprise! It’s Google – The Markup
- In 2020, nearly 2/3rds of queries on Google ended on Google itself i.e., without clicking on an external link (organic or ad). This highlights how over time Google is increasingly showing the results for common queries inline (in its knowledge graph) rather than directing traffic to websites.
from Disrupting Google Search by Tanay Jaipuria
sari added
- Most people don’t need a history lesson to know that Google has changed; they feel it. Try searching for a product on your smartphone and you’ll see that what was once a small teal bar featuring one “sponsored link” is now a hard-to-decipher, multi-scroll slog, filled with paid-product carousels; multiple paid-link ads; the dreaded, algorithmically... See more
from Is Google Dying? Or Did the Web Grow Up? by Charlie Warzel
sari added
- "A survey carried out by Morgan Stanley in March this year found that 61% of US consumers said they visited Google sites first when researching a product online, up from 57% in November."
from Inside Google's fierce Goliath-versus-Goliath fight against Amazon for shopping dollars by Lara O'Reilly
Darren LI added