Currently, Twitter is responsible for 20 percent of our company’s website traffic. We use Google Analytics (a free tool provided by Google) to measure how many people visited our website and where they came from.

“What are Visitors actually doing?”

When someone asks a particularly popular question it can get their name and photograph in front of an active and interested audience; this is the LinkedIn equivalent of presenting from a stage and is one of the reasons groups can be such a useful tool in growing a network of helpful individuals.