
Go-To-Market Strategist: Everything You Need to Reach Product-Market Fit

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Value proposition components: (i) Problem, (ii) Solution / Product, (iii) GTM Plan (target customers, channels, timeline), (iv) Size of the prize (market $ value), (v) Financials (prices, revenues, costs, margins), (vi) Team
Iman Olya • A Strategist’s Go-To-Market Strategy Guide — rational vc
Strategize: Product Strategy and Product Roadmap Practices for the Digital Age
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