Go-To-Market - Elements of an effective sales strategy

Choosing the right sales strategy: Typically, your sales strategy will depend upon various factors - complexity of the product, average ticket size, sales volume, and sales cycle.There are four widely known and used sales strategies: catering to a different product and business model. 1. The self-service model. 2. The inside sales model. 3. The fie

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Analyze and optimize the pipeline: Choosing the right sales strategy is not enough in order to achieve sustainable growth. You need to monitor your sales pipeline and optimize wherever possible continuously.

Tapping into your existing customer base: A very efficient yet underrated way to earn revenue is to tap into the existing customer base for re

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